An innovative new concept that required explanation. Once peeled and stuck to a freshly opened pack of food or drink, these stickers change colour over time acting as a food fresh indicator. Fror this exciting project created product naming options, pack communication, logo and packaging design.

Key areas of expertise


Art direction  |  Packaging design  |  Artwork

Project involvement and software used

Design, art direction and artwork

Adobe CS Suite, Indesign, Photoshop and illustrator